May 2010 Partnership Activation 2.0 Newsletter

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Are you looking for the latest and great best practices in the sports marketplace? Are you looking for new ways to leverage corporate partners?

Take a moment to check out the new May 2010 Partnership Activation 2.0 monthly newsletter. If you like what you see, please pass it along to two (2) friends in the industry.

This month's newsletter features a collection of insights, including:

  • Flash Mobs in Sports
  • CrowdWave Technology
  • Hyundai's World Cup Initiative
  • SF Giants' Flickr On-Field Photo Day
  • A Close Look At... The NHL Playoffs
  • NBA Digital Discipline Series
  • Creativity in the Sports Marketplace
  • May 2010 Partnership Activation Rising Stars
  • Insights on Stickybits
  • A Close Look At... The NBA Playoffs
  • UFC 112: Invincible
  • Lottery Partner Thought Starters
  • Idea Box

If you are interested in signing up for the newsletter, please send an email with "Subscribe" in the subject line to newsletter@partnershipactivation.com. In the body of the email, please include your name, company affiliation, and contact information when subscribing.

Check out the May 2010 Issue now... and don't forget to pass it along to some friends!

Effectively Leveraging Social Media to Get a Job!

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Are you looking for new ways to differentiate yourself in the job search? Are you looking for new ways to integrate social media into the mix?

@LauraGainor (check her out on Twitter!) recently unveiled a tremendous presentation she created for a position with Comet Branding, a progressive Milwaukee-based branding, PR, and social media agency. She created a unique piece that effectively told her story, incorporated new social media technologies, and demonstrated immediate results!

How did she do it?

While touring the city of Milwaukee, @LauraGainor utilized her social media skills to get creative and attract the attention of Comet Branding's @AlKrueger & @SaraMeaney. Laura decided to quietly work on a campaign designed to gauge their reaction from live tweets she posted while checking in at major Milwaukee attractions using the social media gaming tool, @Foursquare. She felt that this would serve as a more effective tactic than simply sending them an email that alerted them of her plans.

Laura also took advantage of using the newly launched Foursquare client, @SquarePik, which now allows you to post a photo of the venue you're at while checking in to gain points. She utilized this medium to grab the attention of Comet Branding by including their poster-sized company logo in each photo.

Laura compiled all of her interactions in a presentation format that told her story and effectively incorporated social media. In her deliverable, Laura featured a video she shot using TwitVideo on her iPhone 3GS and linked to all of her social media profiles (which you can see on the last page of the presentation).

Check out her innovative social media-centric presentation here:

Laura Gainor Utilizing Social Media
View more presentations from Laura Gainor.