The Wizards Score a Slam Dunk with Fans...

The Washington Wizards entertained fans at a recent home game by allowing a few select fans a chance to attempt dunks off a trampoline (standard intermission entertainment). However, the team did a terrific job staging the event to the enjoyment of fans.

Check out how they did it below:

 

Which leads one to question... Dunkin' Donuts does so many great things to leverage their sports partnerships, particularly in Boston, but why have they not sponsored the "Dunkin' Donuts" ... a group of regular fans, out-of-shape fans, or acrobatics dressed in donut costumes (or as munchkins) dunking off branded trampolines at halftime? It seems like a no-brainer that plenty of fans would enjoy. Teams could find ways to drive traffic to retail based on the number of dunk conversions.. Just a thought!

The Wizards Welcome John Wall to Washington D.C.

Sports organizations looking for new ways to drive awareness around the signings up marquee draft picks and free agents should check out a recent piece the Washington Wizards featured on their team website to welcome rookie PG John Wall to the city.

The piece is extremely well done - incorporating Ted Leonsis, members of the Wizards/Mystics organization, fans in the local community, and the most recognizable local athletes (McNabb, Ovechkin, Stasburg), and celebrities in Washington D.C. Check it out here!

A special thanks to Mike Rodriguez for his insights and contributions to this column!