Partnership Activation is an industry-leading resource showcasing sports marketing and sponsorship trends, insights, and best practices.
With the 2010 World Cup in South Africa just a few days away, Nike recently released a really cool viral piece that demonstrates how they wrapped the side of the Southern Life building in Johannesburg with an inspiring campaign.
Check out the viral piece below... It does a terrific job providing an inside look at their behind-the-scenes execution!
Partnership Activation is an industry-leading resource showcasing sports marketing and sponsorship trends, insights, and best practices.
“Build partnerships, not sponsorships.”
Cover Photos Courtesy of Woolenium, SMBuckley23, and Striatic
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