Leverage Spin & Win Animations to Engage Sections of Fans

Sports organizations looking to create new scoreboard entertainment features should take a close look at the "Spin & Win" slot machine animation created by the Austin Toros of the NBA D-League.

Teams can create similar, engaging animations to serve several purposes:

• Create a "chance to win" / "scoreboard surprise" moment in-game that (from a perception standpoint) fairly selects and rewards one (1) lucky section in arena 
• Effectively leverage a casino partner (in countries/markets where gambling activity can be actively promoted in-arena) with an engaging scoreboard promotion that serves as a great engagement and affiliation awareness play
• Promote a team/corporate partner donation to a select charity on behalf of a designated section
• Actively promote a section in the stadium/arena receiving a special discount on concessions during the game (or a select period of time during the game)

Check it out below:

Home Depot Drives Excitement at Braves Games with Tool Race

Over the past few years, Home Depot has brought its partnership with the Atlanta Braves to life with an engaging tool race during games. The race features four (4) Home Depot tools - a hammer, saw, paint brush, and a drill - competing head-to-head in a race around the warning track. The Braves now drive excitement around the initiative by accompanying season long stats of tool performance and aligning fan contestants representing each tool.

It is rumored that "Two Bit", the Home Depot drill that competes in the race, NEVER wins but here is proof that it did happen once in 2009.

Here is a great compilation of some other on-field races featured at baseball stadiums across the country.