Partnership Activation is an industry-leading resource showcasing sports marketing and sponsorship trends, insights, and best practices.
Metallica's hit song, "Sandman" electrified the crowd of Virginia Tech fans in attendance for the team's game against Georgia Tech on Thursday night. It clearly signifies what college football is all about!
Check it out below:
Are you looking for new ways to enhance your pre-game entertainment offerings? Are you looking for creative ways to kick off the season?
The Calgary Flames have figured out pre-game entertainment and on-ice projections better than any other organization in hockey. The team's pre-game entertainment (especially the season opener and during the playoffs) is worth the admission ticket alone.
Check out the pre-game entertainment the Flames offered to fans attending the team's first regular season home game of the 2009-10 season against the Vancouver Canucks... it's incredible (if anything, tune in at the 1:10 mark):
Partnership Activation is an industry-leading resource showcasing sports marketing and sponsorship trends, insights, and best practices.
“Build partnerships, not sponsorships.”
Cover Photos Courtesy of Woolenium, SMBuckley23, and Striatic
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