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McDonald's is capitalizing on the buzz surrounding the 2011 Chicago Cubs baseball season with a terrific billboard display just outside Wrigley Field. The billboard uses McDonald's french fries to illustrate the laces of a baseball - an absolutely brilliant marketing campaign.
Look for more creative marketing tactics to come throughout the season!
The Philadelphia Phillies and their mascot, the Phillie Phanatic, treated their fans on Opening Day to a special performance from "Lady Pha Pha". For the second consecutive year, the Phillie Phanatic revealed his inner pop star through an elaborate Lady Gaga performance.
Heading into the sixth inning, a group of actors carried a large egg onto the field at Citizens Bank Park, only to have the Phillie Phanatic emerge to the delight of fans.
Check out the two acts below:
Opening Day 2011
Opening Day 2010
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Cover Photos Courtesy of Woolenium, SMBuckley23, and Striatic
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