Partnership Activation is an industry-leading resource showcasing sports marketing and sponsorship trends, insights, and best practices.
Are you looking for new ways to leverage auto partners in-venue? Are you looking for ways to enhance seating at your venue?
Ford featured an interesting "Best Seats in the House" exhibit at the 2009 MAC Championship, a game played at Ford Field in Detroit. Check it out below!
A special thanks to Drew Ossakow of the Ohio University Center for Sports Administration for his insights and contributions to this column.
Partnership Activation is an industry-leading resource showcasing sports marketing and sponsorship trends, insights, and best practices.
“Build partnerships, not sponsorships.”
Cover Photos Courtesy of Woolenium, SMBuckley23, and Striatic
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