The Mavericks Showcase A Day in the Life of Their Players

The Dallas Mavericks recently unveiled a tremendous "Day in the Life" series on their official YouTube channel that provides fans with a rare, behind-the-scenes look at the lives of players on gameday. The first feature profiles the life of Mavericks center Tyson Chandler as he preps for gameday. Chandler is very welcoming individual who does a great job on camera showcasing all aspects of his life and personality.

If granted the access, Day in the Life features can serve as the exact type of behind-the-scenes content that fans are looking for. From a team business standpoint, these features also foster seamless opportunities to promote game nights, corporate partners, and the character and personalities of players on and off the court.

Check out the tremendous five-part series below:

Part 1

Part 2

Part 3

Part 4

Part 5

Mavericks Fans Show Off Their Dance Moves to Win a Suite

The Dallas Mavericks recently partnered with Xbox Kinect to create a Dance Central "Suite Moves" contest that allows fans to show off their best dance moves for the chances to win a catered suite for twelve (12) and a Kinect prize pack.

For a chance to win, Mavericks fans had to physically participate at the Xbox Kinect display area in the AAC concourse during two (2) Mavericks games in January. The best eight (8) performers were then selected to compete head-to-head in a pre-game Dance Central contest during the team's home game against the Atlanta Hawks on January 29th for a chance to make it to the final round and win the ultimate suite package.

Check out a video that the Mavericks created to promote the initiative to its fanbase.