Partnership Activation is an industry-leading resource showcasing sports marketing and sponsorship trends, insights, and best practices.
The following video case study demonstrates how adidas effectively partnered with Carat and Google to create a multi-platform digital strategy that generated huge results for the brand on a global scale.
As marketers, it's important that we fully utilize all available channels to maximize impressions, consumer engagement, and shareability. Check out adidas' case study below:
adidas extended its video creative across all digital screens with YouTube.
Partnership Activation is an industry-leading resource showcasing sports marketing and sponsorship trends, insights, and best practices.
“Build partnerships, not sponsorships.”
Cover Photos Courtesy of Woolenium, SMBuckley23, and Striatic
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