Partnership Activation is an industry-leading resource showcasing sports marketing and sponsorship trends, insights, and best practices.
When LSU hosted the University of Florida back in October, plenty of the nation's leading brands were on-hand to engage with college football fans prior to one of the season's most anticipated games. One of those sponsors was Hershey's, which featured a prominent display just outside Death Valley.
Check out some pictures of their activation below (courtesy of Sean O'Hara of the Ohio University Center for Sports Administration):
Partnership Activation is an industry-leading resource showcasing sports marketing and sponsorship trends, insights, and best practices.
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Cover Photos Courtesy of Woolenium, SMBuckley23, and Striatic
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