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Partnership Activation

Partnership Activation is an industry-leading resource showcasing sports marketing and sponsorship trends, insights, and best practices.

Latest Content

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March 27, 2011

Engage Fans in New Ways on Facebook

March 27, 2011/ Brian Gainor

Over the past few months, Manchester City FC has done a brilliant job engaging fans on their Official Facebook Page. The team posts traditional content on a regular basis (match previews, press conferences, team virals, articles, etc.) but does a really nice job complementing that content with unique, fun features.

Check out some of the team's recent posts below and consider new ways that you can make your team's social media efforts more engaging:

Fun Social Media Facts

Celebrity Interviews (About Their Experiences Attending Games)

 Behind-the-Scenes Pictures from the Team Training Room

Unique Fan Experiences / Stories

Unique Performances by The Team's Front Office Personnel

March 27, 2011/ Brian Gainor/ Comment
Capitalizing on Technology
epl facebook, manchester city facebook, manchester city fc, mcfc, mcfc facebook, mcfc social media, mcfc twitter, soccer social media, social media engagement, social media sponsor, sports social media, sports social media best practices

Brian Gainor

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Partnership Activation

Partnership Activation is an industry-leading resource showcasing sports marketing and sponsorship trends, insights, and best practices.

TWEET TO @BRIANGAINOR

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“Build partnerships, not sponsorships.”
  • Brian Gainor
    Perfect night at Wrigley with the family celebrating Garrett's 4th birthday and first @Cubs game! https://t.co/UX3sPI1GLu
    May 16, 2017, 8:36 PM
  • Brian Gainor
    Happy Mothers Day to @LauraGainor - Supermom, Superwife, Superwoman! Thanks for everything you do. https://t.co/caH0TCqXx8
    May 14, 2017, 11:57 AM
  • Brian Gainor
    RT @memphisredbirds: This just happened on #GameNight at AutoZone Park. #RealLifeMario https://t.co/8ExaFykaxl
    May 13, 2017, 8:53 PM
  • Brian Gainor
    Great inspiration for taking your Family Concourse experience to new heights with immersive art. Well done… https://t.co/JUU32cSyi6
    May 11, 2017, 8:08 AM
  • Brian Gainor
    Great example of innovation in the golf space. Well done @BillyHurley3! https://t.co/2VTejTV7AH
    May 11, 2017, 8:02 AM
  • Brian Gainor
    Epic few days with @PCGSportsDesk teammates at our company offsite in Lake Geneva reimagining what's possible. Big… https://t.co/pxfb3TXlaK
    May 10, 2017, 3:50 PM
  • Brian Gainor
    Great write up on how @MiLB is a great business solution, entertainment offering & community partner nationwide https://t.co/VlDI3RDAMq
    May 9, 2017, 7:37 AM
  • Brian Gainor
    RT @DaveKaval: Great tradition here at @Athletics front office. Pies for staff after walk offs! #yummy 😋 https://t.co/WnnuyZIGBn
    May 9, 2017, 6:02 AM
  • Brian Gainor
    The incredible power of sports https://t.co/zsVJOKB35M
    May 9, 2017, 6:01 AM
  • Brian Gainor
    RT @MrBlairHughes: Apart from the cool retro design, the @RamsNFL are also letting their fans choose the games where they wear throwba… https://t.co/HgUpBF0Oh7
    May 9, 2017, 5:56 AM

Cover Photos Courtesy of Woolenium, SMBuckley23, and Striatic

 

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